Florist

Florists sell flowers and create displays for weddings, funerals, events and special occasions.


Typical Salary

£22,000 – £28,000

per year

Working Hours

24–42

hours per week

Career Area

Florists

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Day-to-day tasks

As a florist, you would:

  • handle enquiries and orders in-person, by phone and online
  •  talk to customers about what they want and help them choose flowers
  •  prepare and set out displays for weddings, celebrations and funerals
  •  make sure flowers and plants reach display condition at the right time
  •  design floral arrangements for events, shows and competitions
  •  build good relationships with wholesalers and suppliers
  •  keep up to date with new floristry techniques and trends

Skills needed

  • to be thorough and pay attention to detail
  • design skills and knowledge
  • the ability to work well with your hands
  • customer service skills
  • the ability to work well with others
  • excellent verbal communication skills
  • the ability to come up with new ways of doing things
  • the ability to sell products and services
  • to be able to use a computer and the main software packages competently

Entry requirements

You may need a driving licence if the job involves picking up stock and making deliveries.

How to get into this role

You can get into this job through:

  • a college course
  • an apprenticeship
  • working towards this role

Career progression

With experience, you could become a senior florist or start your own business.

You might also work as a freelance events floral designer, doing exhibition work, demonstrations and workshops.